THE GROWTH OF PROFESSIONAL SOCIAL MEDIA IN SURINAME
While Facebook and Instagram has reached their peak in Suriname when it comes to total users, LinkedIn has been steadily growing and has emerged as Social Media channel that no longer gets ignored among most professionals in Suriname.
LinkedIn, that passed the 60.000 users mark in Suriname last year, currently lists 67.000 Surinamese accounts to be reached through advertising on their platform, which equals a growth of around 10% since May 2018.
While several Surinamese companies have been successful in creating engagement within the local community and through job listings, LinkedIn’s use in Suriname has shown the strength of personal accounts representing their companies, which leads to exposure and interaction with both the Surinamese community on LinkedIn and industry connections outside of the country as well.
SOURCE|SOCIAL MEDIA SURINAME